Kari de Boer


Kari is a communications expert with a robust background in marketing, sales and building relationships. She successfully introduced a small, unknown Swedish supplement brand into the Norwegian Market, achieving national distribution in over 2000 stores. She is an excellent communicator, which led to her success in establishing a profitable division of British American Tobacco in Norway and introducing five of their key focus brands to the hotel, restaurant and cafe industry. Kari has lived internationally and speaks five languages. She is a passionate volunteer and has several years of experience coaching field hockey to people with mental and physical disabilities. Kari dedicates her spare time to extreme sports, surfing waves in the Arctic Circle and around the world, and backcountry downhill and cross-country skiing in Northern Norway.